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Natural Awakenings Central New Jersey

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Flahavan’s Irish Oats Launches All New Packaging

New Visual Identity Conveys Commitment to Family Farms and Natural, Sustainable Oatmeal

E/\. Flahavan & Sons Ltd., producer of Ireland’s bestselling oatmeal brand and oldest family-owned food company, has unveiled its new packaging for the USA.

While oatmeal lovers will continue to enjoy the same high-quality, minimally processed, naturally creamy Flahavan’s oats, Flahavan’s has been producing quality Irish oats for over 230 years and seven generations at the family-owned mill in Kilmacthomas, beneath the Comeragh Mountains in County Waterford. The new visual identity marks a change in communicating the company’s values. Each pack now features a spotlight on a local oat farmer who has supplied these wholesome oats to the Flahavan’s mill for generations. Flahavan’s works with like-minded farmers, from families they know and trust, to select the best quality non-GMO oats, while protecting and sustaining the land.

Flahavan’s oats are naturally low in saturated fat, are a good source of soluble fiber and may help reduce the risk of heart disease. Flahavan’s oats are a versatile superfood that can improve the health and taste profiles of favorite recipes thanks to their naturally creamy texture. These qualities result from a combination of the optimum Irish oat-growing climate and Flahavan’s unique slow-milling process.

The new packaging will cover the full US range, including Rolled Oatmeal, Steel Cut Oatmeal and Quick-to-Cook Steel Cut Oatmeal.

 

Available in Stop & Shop, Kings Foods Markets, ShopRite and Fairway and other fine grocery stores. For information, visit @FlahavansUSA.

Tick Talk

Spring officially sprung on March 21. We have turned our clocks ahead. We are looking forward to warm winds, sunny skies and the smell of fresh cut grass. The daffodils and tulips have recently bloomed and we are just starting with the yard work that comes with the warmer weather.  Sadly, another season has started ramping up.  Tick season.

•             The best form of protection is prevention. Educating oneself about tick activity and how our behaviors overlap with tick habitats is the first step.

•             According to the NJ DOH, in 2022 Hunterdon County led the state with a Lyme disease incidence rate of 426 cases per 100,000 people. The fact is ticks spend approximately 90% of their lives not on a host but aggressively searching for one, molting to their next stage or over-wintering. This is why a tick remediation program should be implemented on school grounds where NJ DOH deems high risk for tick exposure and subsequent attachment to human hosts.

•             Governor Murphy has signed a bill that mandates tick education in NJ public schools. See this for the details.  Tick education must now be incorporated into K-12 school curriculum. See link:

https://www.nj.gov/education/broadcasts/2023/sept/27/TicksandTick-BorneIllnessEducation.pdf

•             May is a great month to remind the public that tick activity is in full swing. In New Jersey, there are many tickborne diseases that affect residents, including Anaplasmosis, Babesiosis, Ehrlichiosis, Lyme disease, Powassan, and Spotted Fever Group Rickettsiosis.

•             For years, the focus has mainly been about protecting ourselves from Lyme disease. But other tick-borne diseases are on the rise in Central Jersey. An increase of incidence of Babesia and Anaplasma are sidelining people too. These two pathogens are scary because they effect our blood cells. Babesia affects the red blood cells and Anaplasma effects the white blood cells.

•             Ticks can be infected with more than one pathogen. When you contract Lyme it is possible to contract more than just that one disease. This is called a co-infection. It is super important to pay attention to your symptoms. See link.

https://twp.freehold.nj.us/480/Disease-Co-Infection

A good resource from the State:

https://www.nj.gov/health/cd/topics/tickborne.shtml

 

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